Item Detail Information
Merchandising library materials to young adults
Book
Merchandising library materials to young adults
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1 Total copies, 1 Copies are in, 0 Copies are out.
Provides an overview of marketing principles, discussing product, price, place, and promotion, and explains how to use those techniques to successfully market and merchandise a library collection to teens.
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Title
Merchandising library materials to young adults
Call No
PROF 027.62 Nic
Authors
Nichols, Mary Anne, 1967-
Subjects
Libraries and teenagers.
Young adults' libraries--United States.
Teenagers--United States--Books and reading.
Library exhibits.
Language
English
Published
Greenwood Village, CO : Libraries Unlimited, 2002.
Publication Desc
xi, 187 p. : ill. ;
ISBN
0313313822
LCCN
2001054545
Series
Libraries Unlimited professional guides for young adult librarians
Target Audience
Professional
Dimensions
24 cm.